Our Commitment to Sustainability

The Green Family Guide

"Lily Label is a South African sustainable swimwear label offering unique designs  made from ECONYL – regenerated nylon waste (think everything from landfill waste to fishnets!).  ECONYL is strong and durable but can be recycled, recreated and remoulded again and again! 

Indulge yourself in their romantic, artistic, luxurious and feminine pieces that will enhance your assets and make you feel good.  With close attention to detail, Lily Label offers a wide range of designs from bikinis, microkinis, bandeaus and one-pieces – each piece is guaranteed to last for many years to come! 

Get your dream swimsuit online and with each purchase Lily Label will plant a tree and invest in carbon offsets, on your behalf!"



No waste. No new resources. Just endless possibilities.

We have made the switch to ECONYL®! Nylon waste from landfills and oceans (including fishnets) around the world is transformed into ECONYL® regenerated nylon. It's exactly the same as brand new nylon and can be recycled, recreated and remoulded again and again.

Our Italian Lycra is made from ECONYL®. ECONYL® itself is not a fabric, but rather a regenerated nylon from which fabrics can be made. Click here to learn more about the process and view our Earth Angel Collection here.



This is your opportunity to help our planet. 

There’s only one thing we’re more passionate about than our business… the planet! This is why we’re making an effort to use sustainable practices in every part of our business. We’ve teamed up with CarbonClick, a New Zealand company making it easy for people and businesses to help fight climate change.

CarbonClick looks like a green button at checkout. When you click it, a small contribution is added to your basket which purchases carbon offsets. These offsets reduce the environmental impact of the carbon emissions related to the purchase. CarbonClick's offsets fund forest restoration, tree planting, and renewable energy projects around the world. We’re proud to be part of the fight against climate change.

We’ll be making our own contributions, and changing our practices to reduce our carbon footprint. We hope you’ll join us in creating a sustainable future, by choosing to CarbonClick with your purchase. 



We plant a tree for every order made online! 

Lily has teamed up with Ecologi to plant trees in Madagascar. View our profile here and see how you, whilst supporting our business, have helped us plant trees.

Madagascar is more than just an island from an animated movie. It’s a nation with over 200,000 species of plants and animals that don’t exist anywhere else in the world. Unfortunately, more than 90% of Madagascar’s original forests have been destroyed, displacing entire animal species and taking away the Malagasy’s ability to farm and live on the land. Entire mangrove estuaries are gone, leaving the bare earth to wash away into the sea.

Our donations to Ecologi support the non-profit Eden Reforestation Projects, as they continue to reforest the island. Eden are world leaders in responsible reforestation, having already planted 265 million trees and created 2.6 million work days for local communities.

Ecologi has their own designated land, to the north west of the island, near Marataola. Here, they are planting, in conjunction with Eden Reforestation, an area of 1,354 hectares (about 180km2). Ecologi will be planting their first two million mangroves here and will then move along the coast to continue the planting process.